Kilsaran International, Ireland’s largest independent producer of concrete products, has made a significant investment in its online presence with the upgrade of its website, www.kilsaran.ie

The recently launched website includes many new features and product information, making it easier for professional customers and homeowners to view and decide on products.

This latest investment in digital marketing conveys the changing dynamic of the company who are taking a fresh approach given the upturn of the building industry in Ireland.

The website now incorporates the company’s recent news, sponsorships and a full product suite. It also includes innovative product calculators for the group’s pre-mixed dry products (renders, mortars, screeds, grouts etc.), ready-mixed concrete and road surfacing materials. It showcases the latest projects Kilsaran have supplied to including extensive road surfacing work in Dublin Airport, concrete projects for Dublin Port and paving projects for Microsoft and Texaco.

“This is a very exciting time for the Kilsaran as we prepare to launch our new pre-sealed paving range K-Seal to the market as well as investing in a large new paving manufacturing facility at our head office in Dunboyne, Co. Meath. An excellent digital presence is crucial going forward and the new and improved Kilsaran.ie site will enhance the customer experience, increase our current market share and offer broader exposure through social media,” Laura McGuirk, Marketing Manager, Kilsaran International.

Kilsaran International is a wholly-owned Irish company and is a member of the Guaranteed Irish family of brands. Today, the Group currently employs more than 500 at 24 locations around the country and has been a supplier to major national infrastructure projects and a variety of housing developments, hotels, service stations and seaports nationwide.