HubSpot Brings Inbound Marketing to Europe with New HQ in Dublin

Will Hire 150 In Response to 200% Growth

BOSTON and DUBLIN, Sept. 26, 2012 /PRNewswire/ — All-in-one marketing software provider HubSpot announced the January 2013 opening of a European Headquarters in Dublin, Ireland to support their rapidly-growing international business segment. The office — HubSpot’s first-ever branch office — will create 150 new jobs, bring HubSpot’s unique inbound marketing vision to a global audience, and oversee all international operations, supporting 600+ customers and 100 value-added resellers. HubSpot has appointed Jeetu Mahtani as Managing Director of the office.

HubSpot serves nearly 8,000 customers in 56 countries with 30% of inbound sales leads originating outside the U.S. Its international business is already growing 200% per year, and HubSpot projects that 20% of its revenue will come from its global market within the next three years.

“The market for our software outside the U.S. is several times the size our domestic market,” said JD Sherman, COO of HubSpot. “There are about 600,000 U.S. marketers, but millions more worldwide. We’re providing these marketers the right tools to get more traffic, leads, and better ROI via inbound marketing campaigns that people truly love. Opening this office will scale that up significantly, providing an exhilarating opportunity for the talented folks who join HubSpot Dublin.”

Minister for Jobs, Enterprise and Innovation, Richard Bruton TD, said, “That this transformational U.S. marketing software company is locating its first branch office in Ireland and establishing its international headquarters here, is very welcome. A key part of the Government’s plans for jobs and growth is persuading high-growth companies in new sectors to set up substantial operations here in Ireland. Marketing software is an important high-growth sector, and HubSpot’s announcement today is a recognition that Ireland is now an increasingly attractive location for the most compelling Internet business to open facilities and create jobs.”

HubSpot’s executive team is thrilled to have a presence in the “Digital Hub” of Europe, which is well-known for its inside sales talent and hosts the EMEA headquarters of companies like Google, Facebook, Salesforce, and LinkedIn. HubSpot’s office in Dublin will hire aggressively in sales, marketing, account management, and support, and projects 150 full-time local hires by the end of 2015. Candidates should review for the initial wave of opportunities and to start their applications.

“What makes HubSpot’s software so effective is that it helps our customers create marketing that is useful, helpful, and welcome instead of marketing that invades. HubSpot-powered businesses personalize their websites, emails and all marketing with dynamic content that nurtures their prospects and customers. So we want to personalize the HubSpot experience for our global marketplace,” said Brian Halligan, CEO and co-Founder of HubSpot. “We’re looking to hire the best marketing and sales talent in Dublin to help us ‘rewrite the book’ on how to market inEurope.”

Welcoming the announcement Barry O’Leary, CEO of IDA Ireland said, “The decision by HubSpot to locate a new EMEA headquarters in Ireland further enhances Ireland’s reputation as the Internet capital of Europe. This is a fast-growing company and its location here is in keeping with one of the key targets in IDA’s strategy ‘Horizon 2020’ — to attract investment from the employment intensive software and services sector. I wish HubSpot every success with this venture and offer the continued support of IDA Ireland.”

Managing Director Jeetu Mahtani previously headed the company’s international direct and channel sales efforts and launched HubSpot’s entry into international markets from its Cambridge, MA Headquarters. Mahtani will be responsible for delivering customer success and maximizing growth throughout Europe.

By hiring local experts who are aligned with European marketing tactics, HubSpot will become intimately familiar with the best practices in Europe. This will ensure that HubSpot’s marketing software will allow its global customer base to follow their local marketing best practices, and provide our European customer base with the knowledge they need to succeed.